UK GfK Consumer Confidence was unchanged at -14 in November, matched expectations. General Economic Situation index over the next 12 months improved by 3 pts from -37 to -34, two points lower than -32 a year ago. Joe Staton, Client Strategy Director at GfK, says: “In the face of Brexit and election uncertainty, consumers are clearly in a ‘wait-and-see’ mode…
“The general election is potentially an opportunity to move us out of the doldrums – but for this to happen there must be a clear result. A hung parliament could be very damaging for consumer confidence and would surely deepen the obvious malaise that we see month after month.”
